Video First. Scale with Ads, Social Media and Events. Move Faster.
Whether you’re closing deals, attracting top talent, or locking in donations, we’ve got you covered. We’ll handle the heavy lifting and deliver evergreen content that scales seamlessly across platforms. No fluff. No wasted effort. Just straight-up tools and strategies to get you ridiculous ROI.
Businesses using video marketing grow revenue 49% faster than those that don’t.
— Wordstream
If you’re starting fresh or looking for a brand refresh, we recommend kicking things off with our Brand Video Solution—the foundation for a cohesive, high-performing strategy. From there, our other offerings help you amplify, adapt, and scale your communications efforts to hit your goals.
Brand Video Solutions
Connect with Your Audience Across Platforms
Brand videos are the antidote to fragmented messaging and inconsistent storytelling that make it difficult to engage key audiences. At Bravo Charlie Delta, we create evergreen, multi-purpose video assets that drive brand trust, shape corporate reputation, and fuel engagement across digital platforms. Whether supporting corporate communications, investor messaging, workforce engagement, or marketing efforts, our videos deliver clarity, credibility, and conversions.
Ideal For
Organizations seeking a keystone video asset for strategic communications, investor relations, or brand positioning.
Marketing, Corporate Affairs, and Investor Relations teams requiring adaptable video content across platforms.
Institutions and businesses looking for a long-term asset that remains relevant across channels.
Details
Project-Based
60-90 Days to Launch
V10X™
Docu-style
Broadcast Quality
Multi-Channel
Evergreen
For Websites, Landing Pages, Events, Presentations, Social Media
Companies using brand videos experience up to 49% faster revenue growth and a 34% higher conversion rates. (HubSpot, WebFX)
81% of marketers have a dedicated budget for video marketing, with 45% spending between $20,000 and $100,000 per quarter, and 8% spending over $100,000 per quarter. (Hubspot)
Landing Pages
Turn Clicks Into Customers
A high-performing landing page transforms traffic into meaningful engagement. We create strategic, conversion-optimized pages that combine video, design, and content to drive results. Whether for lead generation, investor pitches, recruitment, or corporate storytelling, we ensure your page aligns with your business goals.
Ideal For
Businesses and institutions using targeted campaigns to drive engagement (e.g., paid advertising, email outreach, investor relations).
Teams looking to align messaging across owned platforms and increase conversion rates.
Organizations needing high-impact pages for events, launches, funding rounds, or product showcases.
Details
1 Time Setup Fee + Monthly Subscription
60-90 Days to Launch
V10X™ Video Integration
Conversion Rate Optimization
Search Engine Optimization
Full compatibility with existing CRM
Businesses see a 55% lift in leads when directing ad traffic to dedicated landing pages instead of their homepages. (HubSpot)
Landing pages with compelling videos increase conversion rates by 80%. (Unbounce)
Paid Advertising
Expand Your Reach with Data-Driven Strategies
With rising marketing costs and declining organic reach, paid advertising is critical for scaling awareness, attracting stakeholders, and converting high-value leads. Our video-driven ad campaigns optimize messaging, audience targeting, and creative testing to accelerate growth and maximize ROI.
Ideal For
Organizations looking to expand brand awareness and generate leads through highly targeted campaigns.
Marketing, Investor Relations, and Corporate Communications teams needing scalable video-driven ad strategies.
Brands looking to test messaging through A/B testing and audience segmentation.
Details
1 Time Setup Fee + Monthly Subscription
30 Days to Launch
V10X™
Video and Static
Docu-Style
Polished and/or Casual
PPC and CRO Strategy
Retargeting
Meta, Google, Youtube, Hulu
PPC campaigns can increase website traffic by 53%, providing a swift boost compared to the gradual growth from SEO efforts. (Adcore)
On average, businesses earn $2 in revenue for every $1 spent on PPC campaigns, indicating a 200% ROI. (Hubspot)
Social Media
Build Authority and Engage Stakeholders
Our Social Media solution simplifies the challenge of consistently delivering sharable content with your audience. Stop missing opportunities to connect and grow—our approach helps you produce high-quality, niche content that engages your audience, builds your authority, and turns your channels into a trusted hub for meaningful, impactful information.
Key Benefits
Companies focused on executive thought leadership, brand visibility, or investor updates.
Organizations using multi-channel campaigns to engage different audiences (B2B, B2C, institutional, internal).
Teams wanting a sustainable content strategy without adding internal workload.
Key Benefits
1 Time Setup Fee + Monthly Subscription
30-60 Days to Launch
V10X™
Niche Content
Docu-Style
Run-And-Gun (Casual/Candid)
Video and Static Posts
Facebook, Instagram, Youtube
74% of companies state that content marketing has increased their lead generation, highlighting its role in attracting potential customers. (Forbes)
On average, businesses allocate approximately 9.1% of their total revenue to marketing efforts. (Hubspot) Within the marketing budget, companies typically dedicate about 10% to 20% to social media marketing. (Hostadvice)
Visual Identity
Craft a Cohesive Look
A strong visual identity ensures your brand is instantly recognizable and credible. Whether you need a logo refresh, motion branding, or a complete identity overhaul, we develop cohesive branding elements that align with your vision and market positioning.
Ideal For
Companies seeking consistent, professional branding across digital and print assets.
Businesses launching new products, campaigns, or corporate initiatives.
Organizations looking to improve brand perception and recognition.
Key Benefits
Project Based 30-90 Days to Launch
V10X™
Logo or Wordmark
Colors, Fonts, Design Elements
Motion Package
Adaptable Applications
60% of consumers are more likely to interact with a business that has a professional, cohesive visual identity. (Lucidpress)
Maintenance
Use Maintenance to Augment Your Team and Sustain Growth with Flexible A La Cart Services
Internal teams are often stretched thin, making it challenging to maintain quality and consistency in ongoing content creation. Whether you need ad hoc support to augment your team or are looking to update or expand on your brand video solution, we’re here to help.
From filming to editing, we deliver high-quality results tailored to your specific project goals, ensuring your content stays impactful and relevant.
Ideal For
In-house teams needing consistent, high-quality content support.
Companies looking to extend the value of existing assets through repurposing.
Organizations with recurring content needs (monthly updates, social media, training videos).
Details
Hourly and Day Rates
Dependable support for ad-hoc or recurring needs.
Customizable services to fit your strategy.
A/V and Live Streaming Support for Events
Writing, Videography, Photography, Editing, Animation, Graphics, Music, Visual ID, UI/UX, PPC, CRO and SEO
Video as a Gateway to Better Branding
After exploring the solutions we offer, you might be wondering where to begin. More often than not, the first thing we hear from clients is, “I want to make a video.” It seems like a straightforward request, but as we work through the process, many clients say, “Wow, I wish we’d started here!” or “I’ve never looked at our business this way before.”
Why? Because creating a video isn’t just about the video itself. It’s about discovery. It’s about finding a way to authentically express your mission, vision, and values so you can connect with your audience in a meaningful way. And that’s the essence of great branding.
What Most Businesses Truly Need
While a video is a powerful asset, the process of creating one often reveals deeper needs, such as:
Defining clear positioning and messaging.
Building a unified visual identity.
Developing a multi-channel marketing strategy that includes PPC, SEO, and CRO.
Elevating your social media presence to engage your audience.
Creating a content library that tells your story across platforms.
At the heart of all these efforts is one key element: discovery. Whether you’re working on a brand video, a website, or a PPC campaign, the foundational questions are always the same:
Who is your audience?
What are their fears, desires, and pain points?
How do you solve their problems?
What’s your Unique Selling Proposition or Unique Mechanism?
Why Video-First Marketing Works
Starting with video isn’t just practical—it’s transformative. For many businesses, it’s the smartest way to clarify their brand and create momentum. Here’s why:
Clarity and Alignment
The video creation process forces you to focus. It brings stakeholders together, sharpens your messaging, and ensures everyone is on the same page.A Keystone Asset
A brand video is more than a standalone project. It becomes the centerpiece for your marketing efforts, setting the tone for websites, social media campaigns, paid ads, print materials, and more.A Content Ecosystem
When you create a video, you’re not just creating a video. You’re generating visuals, graphics, messaging, and photography—a full library of content that works across platforms.Fast and Flexible Execution
In just 60–90 days, you can have a brand video ready to engage your audience. And as your brand evolves, it’s easy to update or adapt.
From Video to Every Marketing Channel
Video-first creates a ripple effect, strengthening every aspect of your marketing strategy:
Websites: Boost conversions with high-quality visuals and messaging.
Events: Captivate audiences with dynamic, memorable video content.
Paid Ads: Drive traffic and conversions with targeted video cutdowns.
Social Media: Amplify your reach and grow engagement with shareable clips.
Print Materials: Repurpose visuals for brochures, presentations, and more
Is Video-First Right for You?
For most businesses looking to elevate their brand, video-first is the move. It simplifies your message, creates emotional connections, and delivers reusable assets that amplify ROI across platforms.
That said, video isn’t a standalone solution. It works best as part of a cohesive strategy that ties together all the solutions you’ve just explored.
Starting with video lays the foundation for a marketing ecosystem that drives results across every channel. It’s not just about creating content—it’s about building a strategy that works.
Ready to get started? Let’s talk about how video-first can transform your brand.
Adapt, Thrive, and Dominate in the Ever-Changing Ecosystem of Modern Communications.
V10X™
At the core of Bravo Charlie Delta’s offerings is V10X™, the DNA that powers every solution we deliver.
In the ecosystem of modern organizational communications, survival favors the adaptable, the resilient, and the memorable. V10X™ represents a leap in the evolutionary trajectory of brand strategy—a framework not merely designed to survive the challenges of today’s market but to thrive, dominate, and lead. Like a finely tuned organism, it adapts to its environment, propagates its influence, and ensures longevity through the compounding advantages of a video-first DNA.
Story Codex™
The Genetic Blueprint of Your Brand
Every successful organism has a unique genetic code, and for brands, that code lies in their story. The Story Codex™ serves as the evolutionary blueprint, decoding your brand’s essence to craft narratives that resonate deeply with your audience. Much like the way organisms adapt traits to their surroundings, we refine your messaging to meet the emotional and practical needs of your target ecosystem.
This process fosters a stronger connection with your audience, enhancing loyalty, trust, and long-term survival in the competitive marketplace.
Repurposing Framework™
Maximizing Resources for Survival and Growth
In nature, the most successful species are those that efficiently utilize available resources. The Repurposing Framework™ mirrors this principle by turning a single production into a vast library of assets, each optimized for a specific niche or platform. Like the adaptable beak of Darwin’s finches, your content evolves to thrive across social media, websites, and other channels.
This resource-maximization strategy not only ensures efficiency but also allows your brand to take root in a wide range of digital environments, expanding its reach and influence.
Authenticity Amplified™
Adaptation for Authentic Connection
Organisms that exhibit authenticity—those that remain true to their function and form—are more likely to attract allies and form symbiotic relationships. Authenticity Amplified™ enables your brand to shed any artificial barriers, presenting itself with confidence and clarity. Through tailored coaching and professional-grade setups, even the most camera-shy individuals evolve into charismatic communicators.
This adaptation creates an emotional bond with your audience, ensuring they perceive your brand as trustworthy, relatable, and genuinely aligned with their needs.
ROI Engine™
Ensuring Longevity in the Competitive Landscape
Longevity in nature often depends on an organism’s ability to sustain its relevance within its environment. The ROI Engine™ takes this principle and applies it to video content. Designed to perform for 3–10 years, these assets evolve alongside your audience, leveraging advanced analytics and retargeting strategies to adapt to changing behaviors and preferences.
This process ensures that your communications efforts aren’t short-lived bursts of energy but sustained strategies that continue to drive engagement and growth, much like an organism that has perfected its niche.
V10X™ — The Evolutionary Leap in Brand Strategy
Much like the forces of natural selection, V10X™ weeds out inefficiencies, strengthens connections, and ensures your brand is not just a participant in the marketplace but a leader in its evolutionary narrative. By aligning your brand’s DNA with the needs of its environment, V10X™ equips you to adapt, thrive, and dominate in the ever-changing ecosystem of modern marketing.
The question isn’t whether your brand can survive—but how far it can evolve. Let V10X™ take you there.
Impact
Relatable Stories
Engaging, trustworthy narratives connect people to a brand, transforming audiences into true believers.
Brand Cohesion
Consistent messaging, tone, and style ensure alignment across brand, PR, investor, and customer communications.
Rapid Response
High-quality video responses keep messaging clear, accurate, and authoritative in critical moments.
Transparent Leadership
Clear, compelling executive briefings, ESG reports, and investor updates foster confidence and long-term credibility.
Community Engagement
Authentic storytelling inspires teams, drives alignment, and creates a culture of trust.
Authentic Communication
Executives and teams who communicate naturally on camera create stronger connections and more engaging content.
Repeatable ROI
Create content that consistently builds trust, drives engagement, and delivers measurable, scalable returns.
Scalable Authority
Position your brand as a trusted leader by consistently delivering high-value content that educates, influences, and inspires action.
How to Know if Video-First Is Right for You
How to Know if Video-First Is Right for You
While this guide is tailored to Marketing and Communications (MARCOM) professionals, the principles can also apply to Strategic Communications and Corporate Affairs teams—though the metrics may shift depending on your focus. For example, Corporate Affairs teams might measure success not by revenue or conversions, but by stakeholder trust, reputation scores, or community engagement metrics.
No matter your role, the key is determining whether a video-first strategy aligns with your goals and delivers measurable value, whether that’s driving ROI or achieving organizational impact. This step-by-step guide will help you break down the potential return of a video-first approach, adapting the metrics to what matters most in your role.
Let’s dive in to see how this strategy could work for you.
Step 1: Find Your Average Purchase Value (APV)
Ask yourself: How much does a typical customer spend in a single transaction?
Example: Each customer spends $20,000 per purchase.
Step 2: Calculate How Often Customers Buy (Purchase Frequency - PF)
Ask yourself: How many times does a typical customer buy from you each year?
Example: Customers buy once a year.
Step 3: Estimate Your Customer Lifetime Value (LTV)
This tells you the total revenue a customer generates over the time they work with you.
Formula: APV × Purchase Frequency × Number of Years.
Example: $20,000 × 1 purchase/year × 3 years = $60,000 LTV.
Why It Matters: LTV tells you the long-term financial value of acquiring each customer. The higher the LTV, the more flexibility you have to invest in acquiring them.
Step 4: Figure Out Your Customer Acquisition Cost (CAC)
This shows how much it costs to acquire one new customer.
Formula: Total Cost of the Video + Ads ÷ Number of New Customers.
Example: You spend $200,000 on production and ads and acquire 50 customers:
$200,000 ÷ 50 = $4,000 CAC.Why It Matters: CAC helps you understand the efficiency of your marketing spend. Lower CACs mean you’re acquiring customers more cost-effectively.
Step 5: Compare Lifetime Value (LTV) to Acquisition Cost (CAC)
This is where the real money metric comes in. The LTV:CAC ratio shows how much revenue you’re generating for every dollar spent on acquisition.
Formula: LTV ÷ CAC.
Example: $60,000 ÷ $4,000 = 15:1.
What It Means:
A 3:1 ratio is solid: For every $1 spent, you’re earning $3 back in lifetime revenue. This ensures profitability and scalability.
A 5:1 ratio or higher is exceptional: You’re maximizing profits and have room to scale even faster.
A ratio below 1:1 means you’re spending more to acquire a customer than they’re worth—a clear red flag.
Step 6: Check Your Return on Ad Spend (ROAS)
This metric shows how much revenue you generate for every dollar spent on ads.
Formula: Revenue ÷ Ad Spend.
Example: If you spend $80,000 on ads and generate $1,000,000 in revenue:
$1,000,000 ÷ $80,000 = 12.5:1 ROAS.What It Means:
4:1 ROAS is solid: You’re generating $4 for every $1 spent.
8:1 ROAS or higher is excellent: Your ads are driving significant revenue relative to your spend.
Step 7: Add It All Up
Ask yourself: Does the potential revenue outweigh the costs?
Here’s a simple way to look at it:
You Invest: $120,000 in a brand video and promotion.
You Get Back: $1,000,000 in revenue in the first year (50 customers × $20,000 each).
Over 3 Years: Those customers generate $3,000,000 in lifetime revenue.
Ratios:
LTV:CAC = 15:1 (outstanding).
ROAS = 12.5:1 (exceptional).
Why These Metrics Matter
LTV:CAC Ratio: Shows profitability per customer. A 15:1 ratio means for every $1 spent acquiring a customer, you earn $15.
ROAS: Proves the efficiency of your ad spend. A 12.5:1 ROAS means you’re generating $12.50 in revenue for every $1 spent on ads.
Together, these metrics ensure your investment isn’t just justified—it’s a clear growth engine.
Still Unsure? Let’s Run the Numbers Together.
This guide gives you the framework to calculate ROI and assess if video-first fits your goals. If you’re still unsure, let’s connect. We’ll walk through your numbers together and show you how this strategy can work for your business.
This version fully explains the significance of the ratios, ties them to money, and includes clear benchmarks for comparison. Let me know if there’s anything else you’d like clarified or expanded!